BENEFITING: PROJECT ALIVE & KICKING
EVENT DATE: Apr 01, 2017
Dear Friends & Family,
Yelda and I are excited to share that we will be running the 40th Annual Cooper River Bridge Run together this year in Charleston, S.C. on April 1st to raise money for Project Alive & Kicking (PAK) (www.projectaliveandkicking.org). As many of you know, Yelda co-founded PAK (a 501(c)(3) organization) with a group of women to help empower expectant mothers by educating them about healthy pregnancies and pregnancy complications. With your incredible help and support, we raised $30,000 last year, and we've raised over $100,000 to date!
With the funds raised last year, PAK completely transformed its website, ramped up its social media efforts, and re-designed and re-launched its brand features, including the launch of a new tag line “My Empowered Pregnancy.” Our website is now more accessible to the pregnancy community and easy to use, digest, and navigate for pregnant moms. We continue to work hard to feature the most up-to-date pregnancy information from our trusted sources and Medical Advisory Committee. And we continue to inform expectant mothers through our website, blog, social media outlets, including daily updates on Instagram, Facebook, Twitter and LinkedIn.
PAK has also started work on its very own mobile app, which will feature our pregnancy tools such as kicking counting, our pregnancy checklist, and a journal that will allow moms to input and track their vital prenatal information. Our app will also allow us to reach out directly to expectant moms and give them the vital info and tools they need. After completing and launching our app into the Apple and Android marketplaces, we plan to launch a major media campaign.
Thank you again for supporting our cause for safe pregnancies and deliveries!
Andrew & Yelda