Scientists estimate that 150-200 species of plant, insect, bird and mammal become extinct every 24 hours. In the history of the world we have not seen a higher rate of extinction since the dinosaurs, which nearly wiped out everything living. Unlike the cause of that mass extinction 65 million years ago, we actually have the control to fix this issue, solely due to the fact that we are the ones causing the issue. The start to the solution is to bring awareness and understand that poaching is the fourth largest criminal industry in the world. I've been given an opportunity to help this cause through Tusk, a company that focuses on innovation advances to protect Africa’s wildlife and natural habitat. They empower local communities and connect them with global partners. Tusk provides promising solutions to the crisis facing Africa’s wildlife. For these reasons is why I have chose to help campaign for Tusk, and run in the Rock ‘n’ Roll Marathon this Sunday June 3rd in San Diego California.