Will you help Chinatown Recover and Reopen?
The Rotary Club of Chinatown New York has applied for a Rotary Foundation Global Grant to help bring Chinatown back. We are partnering with the CMP (Chinatown Manpower Project), the Chinese-American Planning Council (CPC) and the Chinatown Business Improvement District (BID) to bring life back to Chinatown.
What are we doing?
Our project is aimed at assisting the NYC Chinatown community, comprised predominantly of family-owned small businesses run and employed by immigrant or first generation Americans, safely and successfully reopen for business amid the COVID-19 pandemic within the required guidelines and rules established by the city and state. Our project seeks to:
§ help to establish health and safety in the business community
§ facilitate communication with businesses in the community to collectively develop innovative ways to address the unique needs of Chinatown businesses
§ build capacity through training.
An outline with specifics is attached below and we invite you to get in touch for volunteer opportunities.
What will you give?
We can’t do it without your contribution. Working together we can make a real impact on the future of Chinatown. The more we raise, the more we can do because every dollar up to $15,000 will be matched by the Rotary Foundation 50 cents on the dollar. If you give $2, we get $3!
You may also send checks (free of platform fees) to:
NY Chinatown Rotary Foundation
c/o David Chew, PO Box 888, New York, NY 10013
We can’t wait to get started and we can’t do it without you. Thank you for your generosity!
Below we outline our program’s key components:
Step 1 – Address Immediate Public Health Issues
1. Promote the importance of frequent coronavirus testing and organize a visible and accessible testing outreach facility by a credible provider with bilingual personnel.
2. Education through palm cards and posters on staying safe during reopening (e.g., social distancing and hand hygiene).
Step 2 – Stabilization and Reassurance
1. Survey community to determine priorities and needs of businesses.
§ Include questions about future changes.
§ Consider willingness and ability to pivot to sustainable business models.
2. Develop task force/advisory group of Rotarians and business leaders to provide individualized assessments and expertise needed for survival of businesses:
§ Applying for rent relief and loans
§ Financial counseling and planning
§ Legal advice
§ Business plans
§ Renovations and physical changes to properties.
3. Work with the Chinatown BID to provide streetscape changes that make promote Chinatown as a safe and exciting place to be.
§ Sidewalk hand sanitizing stations
§ Umbrellas for street dining, sun protection, and to reinforce physical distancing.
Step 3: Strategic Planning and Pivoting to sustainable business models and operations
§ Offer Professional Support in Strategic Planning from the Rotarian Task Force and Professional Organizations
§ Webinars and Development of accessible knowledge base (online), including digital fluency and social media development
§ Classes – ESOL, digital literacy, financial planning to help personnel with a sustainable business model.
§ Website design and hosting support.null