Marine Mammals Research Association - DMAD (www.dmad.org.tr) is a dedicated NGO that aims to promote the conservation of marine mammal species and their habitats through integrating academic studies and public engagements and social awareness campaigns. Marine Mammals Research Association runs multiple year-round studies that happen to be the first in their area to addresses a variety of questions about cetacean abundance, distribution of the species, investigation of the behavioral effects of marine traffic and fishing practices in the located habitats that cover the unknown waters from Eastern Mediterranean Sea to the South Adriatic Sea. Furthermore, as a NGO we supervise the students from all over the world in order to generate a professional and methodological approach by focusing on marine biodiversity and ecological consciousness.Our aim is to support the cetacean species by collecting data through surveys that infers their population statues, abundance, general distribution, behavioral and residential patterns. By doing so, we are able to designate the critical habitats that is primary for a healthier marine biodiversity and ecosystem management. Our research involves both academic and communal approach for addressing substantial environmental issues in order to raise a common awareness. In 2018 Marine Mammals Research Association (DMAD) has initiated a conservation effort under the name of Montenegro Dolphin Research in order to highlight the necessity of transboundary cetacean conservation in Montenegro. The aim of the Montenegro Dolphin Research is to notify the public on an environmental cooperation that plays an extremely important tool. MDR has been forming its annual survey effort in the coastal waters of Montenegro to collect a baseline knowledge on distribution patterns and encounter rates of the bottlenose and striped dolphins. The research targets a further effort on the photo identification study in order to define the residency patterns in Montenegro. Moreover, MDR outstands with its community development through an active involvement of a wide range of stakeholders from fishermen to the early career researchers and volunteers.