The difference between a successful and a failed fundraising activity is basically determined by the preparation as well as the planning of each event. While successful planners take more to carry out the due diligence as well as popularizing their event, the failed planners will only idle around and wait for people to turn up after running few adds for a week or less. Preparation for a mega-fundraising activity takes times as planners have to put into consideration different aspects of the event. They need to have at least two weeks ads in the print and electronic media as well as intensive sensitization on the need of the people to attend. Basically, if you want your event to be successful, you should put the following factors into practice.
Communicate the purpose of your fundraising
People will attend an event which they are sure of their role and purpose. This helps gauge their suitability as well as the relevance of their money to be contributed. Therefore, it is always advisable to explicitly state the reason for fundraising. This should always be included in the ads which you will be running either in the traditional media or via social media channels.
Promote your event
This involves running advertisements both in social media channels as well as the electronic media. This should be done for at least three weeks so that more people can become aware of the event. This will also boost memory by the members of the public and therefore boosts the chances of a higher turn-up. The adverts being run should be customized so that they are engaging and probably have some form of humor in them. However, the extent of humor should not be so much as it can make people perceive it like something not serious.
Invite celebrities as chief guests
People would always want to turn up in a place where there are celebrities may it be politicians, musicians, dancers, sportspeople, and many others. Therefore, in order to attract more people, considering inviting a celebrity who of course will be the main speaker in the event.
Consider providing transport
You can organize a bus rental service company to provide transport services to all people who would like to attend the event. This will might also be a form of incentive which will prompt more people to attend your fundraising activity. Browse this site to hire bus rental, or coach services.
Choose a strategic venue
While planning your event, ensure the place you have selected is strategically positioned in such a way that it is accessible by many people without having many challenges. This means the area has got a well-developed road network which of course is the main form of transport by many people. Also, ensure the place is generally classified as safe since many people will fear to visit an area where they feel their security can be compromised at any time. Considering the above factors can highly assist you in planning a successful event which you also enjoy its results.