When I was 25 years old, my grandma forgot my name, for good. She lived another seven years, occasionally having good days that enabled her to smile and tell me she loved me, but I never heard her say my name again, and she lived out the rest of her life unable to remember her family most days. A few years ago my feisty aunt Fran, who was practically a second mom to me growing up in a tight-knit family, was diagnosed with Alzheimers disease. When I last visited her recently, she too had forgotten my name.
I have experienced and am experiencing firsthand the pain of watching a loved one slowly slip away, and this is why the research conducted by the Alzheimer's Association is so important to me personally.
At Bankers Life, we witness the impact that Alzheimer's disease has on our customers and their family members, many of whom are acting as caregivers. That's why in 2003 we established Bankers Life Forget Me Not Days, our nationwide fundraising campaign to benefit the Alzheimer's Association®. Each year, we go out into the community to collect donations for local chapters of the Alzheimer's Association and raise awareness of the disease. In exchange for a donation, we hand out packets of Forget-Me-Not flower seeds and ask that they be planted in honor of the more than 5 million people living with Alzheimer's.
Donations advance the care, support, and research efforts of the Alzheimer’s Association. What started as a grassroots fundraiser has blossomed into a national fundraising campaign that has helped raise more than $4.5 million for the Alzheimer's Association through Bankers Life Forget Me Not Days collections and corporate donations.