Powerful and majestic, the king of the beasts has no natural predators. But unthinkably, African lion numbers have plummeted by over 40% in the last three generations, due to loss of living space and conﬂict with people.Lions are the most sociable of all big cats. They live in groups called prides, which usually consist of related females and their cubs. Dominant males, with their flowing manes (a sign of virility), fight to maintain breeding rights.Three-quarters of African lion populations are in decline. With only around 20,000 in the wild, they’re now officially classified as ‘vulnerable’.
Lions are top predators in their environment, whether that’s grasslands, desert or open woodland. It means they play a crucial role in keeping a healthy balance of numbers among other animals, especially herbivores like zebra and wildebeest – which in turn influences the condition of grasslands and forests.By protecting a lion’s landscape, we’re helping the whole area to thrive, which doesn’t just benefit wildlife but the people who rely on local natural resources too.
That’s why I started this campaign to help AWF launch more of these critical projects across the African continent — and I need you to help me.
Please donate to my campaign. Even a small amount helps.